One of the most oft-used words in Hawkins’ work is ‘recontextualize’.
Many of the definitions aren’t great for the context I’m about to use, but the 4th one on Oxford will do as a start:
4. The process in which any representation changes the meaning of what it ostensibly merely re-presents by reframing it in a different context: notable examples include mass-media news coverage and advertisements: see also framing.
I like to think of recontextualizing as alchemy.
Changing the thing in a way that has better utility to you.
For example, you can see guilt in the normal way most people do as:
shameful
damning
sinful
Can you tell my upbringing was Catholic?
Or you can alchemize guilt to see the ‘good’ parts of it.
Guilt can be protective.
Having a healthy level of guilt that is non-zero makes you not a psychopath capable of things like, I don’t know… Murder…
Don’t get it twisted, we don’t want unconscious guilt running rampant, I’m not talking about that… Don’t say I’m advocating for unchecked guilt…
However, perceiving the healthy amount that most of us have in a better light serves us.
This is one example of recontextualization…
“Okay, great. Let’s get to this ‘success’ thing I clicked for…”
Loud and clear dear reader…
A quote hit me in the face harder than anything I’ve read in quite some time the other day… And it reminded me of Bill Walsh’s concept:
See earlier me (bless his heart) struggled to define success for himself because he was too busy looking at everyone else’s answer and choosing to copy that…
Quick reminder for you:
You can read about what I thought success was here (based on my adopted and non-challenged beliefs).
I needed success recontextualized. Alchemized.
Ask and you shall receive.
Let’s look at the quote again and talk it through, maybe you need success recontextualized too.
We think success is in the getting. I thought it. You thought it. And you might still think it. Present tense.
I’m not here to tell you that you’re wrong, truth is true for you at your current level of perception.
I’m here to ask you to consider taking a different perception.
Let me make it as simple as I can. Ready?
Success is not in the getting, it’s in the be-ing.
Bill Walsh says, ‘The score takes care of itself.’
When you are it by being it, the results come as a byproduct of the being.
From a quantum perspective, if you truly intend to be the best you can be and to operate from a place of love, you already ‘have’ the result. Time just hasn’t caught up yet.
Being your best is about ‘giving’ your best to others, to your players, or the community of leaders reading your newsletter.
Focus your attention on sincere giving without concern for getting and eventually you’ll have.
Because the score takes care of itself in time.