Have you heard of the “creator economy” yet?
It essentially these first 3 tweets in a great Jack Butcher thread:
People are leaving their jobs as we speak for 100 different reasons:
Waking up to the idea that the 9-5 is dying
Waking up to the idea that their job is “purposeless”
Getting furloughed for budget reasons
Finding out their position is being eliminated altogether
Watching enough people find purpose in starting their own business that they’ve finally decided to act
The more connected we get, the more edge we need to create by being “different and better.”
To Butcher’s point, you’ll either join a giant like Amazon or join the creator economy to sell your unique skill stack.
The question remains…
Why are so many people leaving traditional work for creator work?
In a sentence…
It makes you feel alive.
As coaches, we can take a lesson from this.
Your players need to feel this every day when they come to the rink/pitch/field.
They need to be in a “state of creation.”
How do we create the conditions for them to be in a state or creation?
This is Dr. Michael Gervais philosophy:
Every day he tries to create a living masterpiece, like an artist.
Artists are completely consumed by this state of creation.
They are constantly trying to improve the process:
How can I make this color pop?
How can I improve the contrast to make it come alive?
How can I create a better piece?
With each idea they try, they get that much closer to their masterpiece.
The fun is in the creation.
The fun is in the process.
If “creation mode” could be turned on and off, I’ve played in both modes.
When creation mode is on, you feel limitless as a player.
When a coach turns creation mode off for you, you want to quit playing the game.
Creation Mode On
When a coach allows you to “create a living masterpiece” every day, it’s fun to be at the rink. You can play free, without judgment for trying new things. You can take risks, bet on yourself, and are free to fail with the opportunity to try it again and learn from the mistake.
Great coaches understand they don’t need a player to think:
“I need to score 40 goals for this season to be successful.”
Instead, they help the player realize they need to speak like this:
“How do I create the player that is capable of scoring at will?" What habits and skillsets do I need to master so I can create consistent chances to score every night?”