The thought-per-tweet ratio on this tweet is about 1000 to 1 for me. I can’t stop thinking about it.
In coaching, you’re absolutely deluded if you think you can create a player.
Pep says you’re the caddie, and Adam says you’re the gardener.
In either case, it isn’t a direct relationship between what ‘you’ do and what ‘player’ achieves.
You create the environment, you don’t create the player.
This profession is way more art than we think it is.
Speaking of art, here’s where Rick Rubin comes in.
If you haven’t seen the Rick Rubin interview that is clipped in this tweet, go down the rabbit hole.
As Cody opened up about the inspiration to change the way he perceives his value, I reflected upon it too.
I’m obviously huge on the idea of ‘finding your people’. And when you are authentically you that is going to repel a ton of people. That is why you should do it.
It weeds out the people that aren’t suitable for your garden.
When the environment is not ‘inclusive’ to all, that’s when you start to build something special. Society is going the wrong way on this BTW.
‘Your people’ will thrive in the garden you built for them. The great majority of others would die in that garden. The environment doesn’t suit them.
This is the way.
Exclusive cultures.
If your garden is designed for high sun/low water people to thrive, you get a ton of those people. And you actively reject low sun/high water people from planting themselves in your garden.
I want my newsletter to attract the few, not the masses.
I want my next team culture to attract the few, not the masses.
I want 20 sets of players and parents to say, ‘fuck yes, this is exactly the person we have been looking to align with’ and 20,000 others to say, ‘we are going to stay as far away from that coach and team as possible.’
Your people aren’t all the people.
Create resonance and attraction and have fewer, deeper relationships.